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master's thesis
ISO standardi kao standardi kvalitete
2017. urn:nbn:hr:145:901898
Pavošević, Filip
Josip Juraj Strossmayer University of Osijek
Faculty of Economics and Business in Osijek
Chair of Marketing

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Pavošević, F. (2017). ISO standardi kao standardi kvalitete (Master's thesis). Osijek: Josip Juraj Strossmayer University of Osijek, Faculty of Economics and Business in Osijek. Retrieved from https://urn.nsk.hr/urn:nbn:hr:145:901898

Pavošević, Filip. "ISO standardi kao standardi kvalitete." Master's thesis, Josip Juraj Strossmayer University of Osijek, Faculty of Economics and Business in Osijek, 2017. https://urn.nsk.hr/urn:nbn:hr:145:901898

Pavošević, Filip. "ISO standardi kao standardi kvalitete." Master's thesis, Josip Juraj Strossmayer University of Osijek, Faculty of Economics and Business in Osijek, 2017. https://urn.nsk.hr/urn:nbn:hr:145:901898

Pavošević, F. (2017). 'ISO standardi kao standardi kvalitete', Master's thesis, Josip Juraj Strossmayer University of Osijek, Faculty of Economics and Business in Osijek, accessed 18 April 2024, https://urn.nsk.hr/urn:nbn:hr:145:901898

Pavošević F. ISO standardi kao standardi kvalitete [Master's thesis]. Osijek: Josip Juraj Strossmayer University of Osijek, Faculty of Economics and Business in Osijek; 2017 [cited 2024 April 18] Available at: https://urn.nsk.hr/urn:nbn:hr:145:901898

F. Pavošević, "ISO standardi kao standardi kvalitete", Master's thesis, Josip Juraj Strossmayer University of Osijek, Faculty of Economics and Business in Osijek, Osijek, 2017. Available at: https://urn.nsk.hr/urn:nbn:hr:145:901898

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Metadata
TitleISO standardi kao standardi kvalitete
Title (english)ISO STANDARDS AS QUALITY STANDARDS
AuthorFilip Pavošević
MentorJerko Glavaš (mentor)
Committee memberJerko Glavaš (predsjednik povjerenstva)
Committee memberDomagoj Karačić (član povjerenstva)
Committee memberŽeljko Požega (član povjerenstva)
GranterJosip Juraj Strossmayer University of Osijek
Faculty of Economics and Business in Osijek
(Chair of Marketing)
Osijek
Defense date and country2017-09-28, Croatia
Scientific / art field,
discipline and subdiscipline		SOCIAL SCIENCES
Economics
Marketing
Abstract
Kada se govori o kvaliteti ne misli se na točno određeni proizvod ili djelatnost već je to širok pojam koji oblikuje današnji svijet. U poslovanju kvaliteta je ono što je postalo primarno kod prodaje nekog proizvoda ili usluge. U tim pojmovima važno je upravljanje kvalitetom, kontrola kvalitete, vrste, te kontinuirano napredovanje. Za kvalitetan proizvod važno je imati kvalitetnu proizvodnju koja se danas mjeri raznim standardima odnosno normama. Najvažnija od njih je ISO norma odnosno ISO standard kvalitete kojim se dobiva certificirani proizvod ili usluga koji su tada konkurentni na tržištu. Za dobivanje certifikata važno je vjerodostojno implementirati takav sustav kvalitete kojim se dobiva poznati proizvod. Sve to vodi ka ostvarivanju još jednog cilja poslovanja, a to je brend koji se ostvaruje uz dobru analizu tržišta i poslovanja. Da bi proizvod konkurirao na tržištu mora se dobiti kvalitetan proizvod u koji se želi ulagati. Danas je to brend koji je iziskuje velika financijska ulaganja i savršen sustav upravljanja kvalitetom, a koji nije moguć bez standarda kvalitete.
Abstract (english)
When it comes to quality, it does not mean a specific product or activity but it is a broad term that shapes the present world. Quality business is what became the primary for selling a product or service. In these terms, quality management, quality control, type and continuous progress are most important. For a quality product, it is important to have quality production that is now measured in different standards or norms. The most important of them is the ISO standard or ISO quality standard which gives the certified product or service that may become competitive on the market. It is important to be able to implement such a quality system by obtaining a well-known product for obtaining a certificate. All this leads to the pursuit of another business objective, a brand that is realized with a good market and business analysis. In order for a product to compete in the market, it is necessary to get a quality product to be invested. Today it is a brand that requires great financial investment and a perfect quality management system, which is not possible without quality standards.
Keywords
Keywords (english)
Languagecroatian
URN:NBNurn:nbn:hr:145:901898
Study programmeTitle: Marketing
Study programme type: university
Study level: graduate
Academic / professional title: magistar/magistra ekonomije (magistar/magistra ekonomije)
Type of resourceText
File originBorn digital
Access conditionsAccess restricted to students and staff of home institution
Terms of useLicence In copyright icon
Created on2017-10-27 11:51:27