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master's thesis
Kulturalne specifičnosti u poslovnom komuniciranju
2017. urn:nbn:hr:145:444648
Dominković, Davor
Josip Juraj Strossmayer University of Osijek
Faculty of Economics and Business in Osijek
Chair of Quantitative Methods and Informatics

Cite this document

Dominković, D. (2017). Kulturalne specifičnosti u poslovnom komuniciranju (Master's thesis). Osijek: Josip Juraj Strossmayer University of Osijek, Faculty of Economics and Business in Osijek. Retrieved from https://urn.nsk.hr/urn:nbn:hr:145:444648

Dominković, Davor. "Kulturalne specifičnosti u poslovnom komuniciranju." Master's thesis, Josip Juraj Strossmayer University of Osijek, Faculty of Economics and Business in Osijek, 2017. https://urn.nsk.hr/urn:nbn:hr:145:444648

Dominković, Davor. "Kulturalne specifičnosti u poslovnom komuniciranju." Master's thesis, Josip Juraj Strossmayer University of Osijek, Faculty of Economics and Business in Osijek, 2017. https://urn.nsk.hr/urn:nbn:hr:145:444648

Dominković, D. (2017). 'Kulturalne specifičnosti u poslovnom komuniciranju', Master's thesis, Josip Juraj Strossmayer University of Osijek, Faculty of Economics and Business in Osijek, accessed 20 April 2024, https://urn.nsk.hr/urn:nbn:hr:145:444648

Dominković D. Kulturalne specifičnosti u poslovnom komuniciranju [Master's thesis]. Osijek: Josip Juraj Strossmayer University of Osijek, Faculty of Economics and Business in Osijek; 2017 [cited 2024 April 20] Available at: https://urn.nsk.hr/urn:nbn:hr:145:444648

D. Dominković, "Kulturalne specifičnosti u poslovnom komuniciranju", Master's thesis, Josip Juraj Strossmayer University of Osijek, Faculty of Economics and Business in Osijek, Osijek, 2017. Available at: https://urn.nsk.hr/urn:nbn:hr:145:444648

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Metadata
TitleKulturalne specifičnosti u poslovnom komuniciranju
Title (english)CULTURAL SPECIFICS IN BUSINESS COMMUNICATION
AuthorDavor Dominković
MentorJerko Glavaš (mentor)
Committee memberJerko Glavaš (predsjednik povjerenstva)
Committee memberŽeljko Požega (član povjerenstva)
Committee memberDomagoj Karačić (član povjerenstva)
GranterJosip Juraj Strossmayer University of Osijek
Faculty of Economics and Business in Osijek
(Chair of Quantitative Methods and Informatics)
Osijek
Defense date and country2017-09-19, Croatia
Scientific / art field,
discipline and subdiscipline		SOCIAL SCIENCES
Economics
Organization and Management
Abstract
Predmet ovog rada su kulturalne specifičnosti u poslovnom komuniciranju. Ovaj rad je pokazao kako je poslovna komunikacija složen proces koji se sastoji od brojnih koraka. Utvrđeno je i kako postoje brojne kulturalne specifičnosti u poslovnom komuniciranju koje se posebno očituju kada organizacija djeluje globalno, odnosno kada djeluje i na međunarodnom tržištu. Također je utvrđeno da poslovna komunikacija utječe i na uspješnost poslovanja. Budući da postoje brojne kulturalne specifičnosti u poslovnom komuniciranju, nerazumijevanje i nepoštivanje tih specifičnosti i kulturalnih obrazaca pojedinih društava može dovesti do teškoća u poslovanju i do narušavanja odnosa sa pojedinim partnerima, pa i propadanja potencijalne poslovne suradnje. Zaključeno je kako postoje značajne razlike u procesima upoznavanja, uporabe prostora i vremena, dodirivanja, oslovljavanja i razgovora, načina odijevanja, pa čak i osmjehivanja.
Abstract (english)
The subject of this paper is cultural specifics in business communication. This paper has shown that business communication is very complicated process which is determined by many different steps. It is also determined that there are many cultural specifics in business communication which especially manifest if organization operates worldwide, or on an international market. It is also determined that business communication has impact on business success. Because there are many cultural specifics in business communication, not understanding and obligating those specifics and cultural patterns may lead to different difficulties in business and undermining relationships with potential and specific partners, and it also may lead to a failure of business deals and cooperation. It is determined that there are significant differences in meeting, managing time and space, contact, personating and conversation, clothing, and even smiling.
Keywords
Keywords (english)
Languagecroatian
URN:NBNurn:nbn:hr:145:444648
Study programmeTitle: Business economy; specializations in: Management
Course: Management
Study programme type: university
Study level: graduate
Academic / professional title: magistar/magistra ekonomije (magistar/magistra ekonomije)
Type of resourceText
File originBorn digital
Access conditionsAccess restricted to students and staff of home institution
Terms of useLicence In copyright icon
Created on2017-10-16 10:53:15