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master's thesis
Metode prodaje u trgovini na malo
Dasović, Nikolina (2018)
Josip Juraj Strossmayer University of Osijek
Faculty of Economics in Osijek
Chair of Economics and Business Management

Cite this document

Dasović, N. (2018). Metode prodaje u trgovini na malo (Master's thesis). Retrieved from https://urn.nsk.hr/urn:nbn:hr:145:233331

Dasović, Nikolina. "Metode prodaje u trgovini na malo." Master's thesis, Josip Juraj Strossmayer University of Osijek, Faculty of Economics in Osijek, 2018. https://urn.nsk.hr/urn:nbn:hr:145:233331

Dasović, Nikolina. "Metode prodaje u trgovini na malo." Master's thesis, Josip Juraj Strossmayer University of Osijek, Faculty of Economics in Osijek, 2018. https://urn.nsk.hr/urn:nbn:hr:145:233331

Dasović, N. (2018). 'Metode prodaje u trgovini na malo', Master's thesis, Josip Juraj Strossmayer University of Osijek, Faculty of Economics in Osijek, accessed 15 July 2020, https://urn.nsk.hr/urn:nbn:hr:145:233331

Dasović N. Metode prodaje u trgovini na malo [Master's thesis]. Osijek: Josip Juraj Strossmayer University of Osijek, Faculty of Economics in Osijek; 2018 [cited 2020 July 15] Available at: https://urn.nsk.hr/urn:nbn:hr:145:233331

N. Dasović, "Metode prodaje u trgovini na malo", Master's thesis, Josip Juraj Strossmayer University of Osijek, Faculty of Economics in Osijek, Osijek, 2018. Available at: https://urn.nsk.hr/urn:nbn:hr:145:233331

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Metadata
TitleMetode prodaje u trgovini na malo
Title (english)Methods of retail sales
AuthorNikolina Dasović
MentorDražen Ćućić (mentor)
Committee memberDražen Ćućić (predsjednik povjerenstva)
Committee memberDavorin Turkalj (član povjerenstva)
Committee memberBranimir Marković (član povjerenstva)
GranterJosip Juraj Strossmayer University of Osijek
Faculty of Economics in Osijek
(Chair of Economics and Business Management)
Osijek
Defense date and country2018-09-05, Croatia
Scientific / art field,
discipline and subdiscipline		SOCIAL SCIENCES
Economics
Trade and Tourism
Abstract
Tema ovog diplomskog rada su metode prodaje u trgovini na malo. U radu će biti prikazane zadaće i značajke trgovine, funkcije trgovine, maloprodajna poduzeća i poslovne jedinice te koje su metode prodaje u trgovini na malo. U radu će također biti spomenuto istraživanje u kojem će se ispitanike ispitati neka pitanja vezana za njihove navike kupovanja. U prvom dijelu rada biti će detaljnije opisane zadaće i značajke trgovine te općenito o trgovini razmjena i distribuciji. Biti će opisano što je to trgovina na malo u gospodarskom sustavu, poimanje trgovine na malo i maloprodaje te koji su maloprodajni oblici prisutni kod nas. Glavni dio ovog rada je dio o metodama prodaje u trgovini na malo gdje će biti navedene metode i svaka od metoda biti će pobliže objašnjena. Dio rada biti će temeljen na teoretskom dijelu. Glavna literatura ovog rada su knjige Zdenka Segetlije, Maloprodaja u Republici Hrvatskoj iz 2009. godine i Trgovinsko poslovanje iz 2006.godine. U sklopu diplomskog rada provesti će se i kratko istraživanje od petnaestak pitanja koja su vezana za navike kupaca te njihova mišljenja o raznim metodama prodaje. Istraživanje će se provesti putem Google ankete, ispitati će se slučajni uzorak ljudi. Anketa je u potpunosti anonimna te će se rezultati dobiveni iz ankete prikazati u ovom diplomskom radu.
Abstract (english)
The subject of this graduate thesis is the methods of retail sales. The paper will show the tasks and features of trade, trade functions, retail businesses and business units, and which methods are retail sales. The paper will also mention a survey in which examiners will examine some issues related to their buying habits. The first part of the paper will detail the tasks and features of the trade, as well as the trade and distribution trade in general. It will be described what retail trade in the economic system, the concept of retail and retail trade, and the retail forms are present in us. The main part of this paper is part of the methods of retail sales where the methods will be listed and each of the methods will be explained more fully. Part of the work will be based on the theoretical part. The main papers of this paper are the books of Zdenko Segetlja, Retail Store in the Republic of Croatia from 2009 and Trade in 2006. As part of the graduate thesis, a short survey of fifteen issues related to customer habits and their opinions on various sales methods will be conducted. The survey will be conducted via Google Survey, will examine a random sample of people. The survey is completely anonymous and the results obtained from the survey are presented in this graduate paper.
Keywords
Keywords (english)
Languagecroatian
URN:NBNurn:nbn:hr:145:233331
Study programmeTitle: Business economy; specializations in: Trade and logistics, Management
Course: Trade and logistics
Study programme type: university
Study level: graduate
Academic / professional title: Magistar/magistra ekonomije (Magistar/magistra ekonomije)
Type of resourceText
File originBorn digital
Access conditionsAccess restricted to students and staff of home institution
Terms of useLicence In copyright icon
Created on2018-11-08 15:37:16