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undergraduate thesis
Marketing ekoloških proizvoda
2018. urn:nbn:hr:145:998146
Milić, Damir
Josip Juraj Strossmayer University of Osijek
Faculty of Economics in Osijek
Chair of National and International Economics

Cite this document

Milić, D. (2018). Marketing ekoloških proizvoda (Undergraduate thesis). Retrieved from https://urn.nsk.hr/urn:nbn:hr:145:998146

Milić, Damir. "Marketing ekoloških proizvoda." Undergraduate thesis, Josip Juraj Strossmayer University of Osijek, Faculty of Economics in Osijek, 2018. https://urn.nsk.hr/urn:nbn:hr:145:998146

Milić, Damir. "Marketing ekoloških proizvoda." Undergraduate thesis, Josip Juraj Strossmayer University of Osijek, Faculty of Economics in Osijek, 2018. https://urn.nsk.hr/urn:nbn:hr:145:998146

Milić, D. (2018). 'Marketing ekoloških proizvoda', Undergraduate thesis, Josip Juraj Strossmayer University of Osijek, Faculty of Economics in Osijek, accessed 25 September 2020, https://urn.nsk.hr/urn:nbn:hr:145:998146

Milić D. Marketing ekoloških proizvoda [Undergraduate thesis]. Osijek: Josip Juraj Strossmayer University of Osijek, Faculty of Economics in Osijek; 2018 [cited 2020 September 25] Available at: https://urn.nsk.hr/urn:nbn:hr:145:998146

D. Milić, "Marketing ekoloških proizvoda", Undergraduate thesis, Josip Juraj Strossmayer University of Osijek, Faculty of Economics in Osijek, Osijek, 2018. Available at: https://urn.nsk.hr/urn:nbn:hr:145:998146

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Metadata
TitleMarketing ekoloških proizvoda
Title (english)Marketing of ecological products
AuthorDamir Milić
MentorZdravko Tolušić (mentor)
Committee memberZdravko Tolušić (predsjednik povjerenstva)
Committee memberBranimir Marković (član povjerenstva)
Committee memberBranko Matić (član povjerenstva)
GranterJosip Juraj Strossmayer University of Osijek
Faculty of Economics in Osijek
(Chair of National and International Economics)
Osijek
Defense date and country2018-09-18, Croatia
Scientific / art field,
discipline and subdiscipline		SOCIAL SCIENCES
Economics
Marketing
Abstract
Ekološka proizvodnja je poseban sustav održivog gospodarenja. Zasniva se na uspostavljanju održivog sustava upravljanja i iznimno je važan za budućnost zemlje. Ovaj rad istražuje važnost i utjecaj ekološke proizvodnje svijetu, Europi i Republici Hrvatskoj. Marketing je vrlo bitan dio cijele ove priče jer se takva vrsta proizvoda mora predstaviti ljudima na pravi način. Marketing služi kako bi se istražili i na pravi način obradili ključni elementi ovakvih proizvoda. Marketing je proces kojim se grupama ili pojedincima omogućuje ono što žele. U tome uvelike pomaže marketing mix. Marketing mix uključuje proizvod, cijenu, promociju i distribuciju, no po nekim stručnjacima i ljude, procese i okruženje.
Abstract (english)
Ecological production is a special system of sustainable management. It is committed to establishing a sustainable management system and is extremely important for the country of the future. This paper explores the importance and impact of ecological production in the world, Europe and the Republic of Croatia. Marketing is a very important part of the whole story because such a type of product has to be presented to people in the right way. Marketing serves to explore and properly elaborate the key elements of these products. Marketing is a process by which groups or individuals provide what they want. This is a great help from the marketing mix. Marketing mix includes product, price, promotion, and distribution, and by some experts people, processes, and environments.
Keywords
Keywords (english)
Languagecroatian
URN:NBNurn:nbn:hr:145:998146
Study programmeTitle: Marketing
Study programme type: university
Study level: undergraduate
Academic / professional title: sveučilišni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) ekonomije (sveučilišni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) ekonomije)
Type of resourceText
File originBorn digital
Access conditionsAccess restricted to students and staff of home institution
Terms of useLicence In copyright icon
Created on2018-12-21 07:39:59