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master's thesis
KREATIVNA INDUSTRIJA I KREATIVNI GRADOVI
Diplomski rad
2022. urn:nbn:hr:145:634038
Juroš, Aneta
Josip Juraj Strossmayer University of Osijek
Faculty of Economics and Business in Osijek
Chair of Quantitative Methods and Informatics

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Juroš, A. (2022). KREATIVNA INDUSTRIJA I KREATIVNI GRADOVI : Diplomski rad (Master's thesis). Osijek: Josip Juraj Strossmayer University of Osijek, Faculty of Economics and Business in Osijek. Retrieved from https://urn.nsk.hr/urn:nbn:hr:145:634038

Juroš, Aneta. "KREATIVNA INDUSTRIJA I KREATIVNI GRADOVI : Diplomski rad." Master's thesis, Josip Juraj Strossmayer University of Osijek, Faculty of Economics and Business in Osijek, 2022. https://urn.nsk.hr/urn:nbn:hr:145:634038

Juroš, Aneta. "KREATIVNA INDUSTRIJA I KREATIVNI GRADOVI : Diplomski rad." Master's thesis, Josip Juraj Strossmayer University of Osijek, Faculty of Economics and Business in Osijek, 2022. https://urn.nsk.hr/urn:nbn:hr:145:634038

Juroš, A. (2022). 'KREATIVNA INDUSTRIJA I KREATIVNI GRADOVI : Diplomski rad', Master's thesis, Josip Juraj Strossmayer University of Osijek, Faculty of Economics and Business in Osijek, accessed 06 April 2025, https://urn.nsk.hr/urn:nbn:hr:145:634038

Juroš A. KREATIVNA INDUSTRIJA I KREATIVNI GRADOVI : Diplomski rad [Master's thesis]. Osijek: Josip Juraj Strossmayer University of Osijek, Faculty of Economics and Business in Osijek; 2022 [cited 2025 April 06] Available at: https://urn.nsk.hr/urn:nbn:hr:145:634038

A. Juroš, "KREATIVNA INDUSTRIJA I KREATIVNI GRADOVI : Diplomski rad", Master's thesis, Josip Juraj Strossmayer University of Osijek, Faculty of Economics and Business in Osijek, Osijek, 2022. Available at: https://urn.nsk.hr/urn:nbn:hr:145:634038

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Metadata
TitleKREATIVNA INDUSTRIJA I KREATIVNI GRADOVI : Diplomski rad
Title (english)CREATIVE CITIES AND CREATIVE INDUSTRY : Graduate paper
AuthorAneta Juroš
MentorJasna Horvat (mentor)
Committee memberJosipa Mijoč (predsjednik povjerenstva)
Committee memberJasna Horvat (član povjerenstva)
Committee memberMartina Briš Alić (član povjerenstva)
GranterJosip Juraj Strossmayer University of Osijek
Faculty of Economics and Business in Osijek
(Chair of Quantitative Methods and Informatics)
Osijek
Defense date and country2022-09-13, Croatia
Scientific / art field,
discipline and subdiscipline		SOCIAL SCIENCES
Economics
Organization and Management
Abstract
Kreativna industrija u sprezi je s razvojem urbanih središta jer su s jedne strane kreativni gradovi pokretači kreativne industrije, a s druge strane razvijena kreativna industrija doprinosi gospodarskom i kulturnom životu urbanih cjelina. Kreativni su gradovi primjer provedbi raznovrsnih višedisciplinarnih projekata redovito oslonjenih na primjenu suvremene tehnologije i sektorsku suradnju dionika kreativne industrije. Promjene gradova uvjetovane primjenom tehnoloških i kreativnih... More dostignuća usmjeravaju gradove prema fenomenu pametnih gradova. U radu se predstavljaju gradovi kao središta kreativne radne snage te pametne europske prijestolnice kao primjeri gradova koji se natječu u svojim kreativnim dostignućima. Metodologija uporabljena u radu usmjerena je utvrđivanju dvije vrste indikatora – indikatora kreativne industrije Europske unije te indikatora kreativnih gradova Europske unije. Utvrđeni indikatori analizirani su metodama deskriptivne statistike i upotrebom relativnih brojeva. Analizirani su primjeri dobre prakse - pametne europske prijestolnice koje su u Europskoj uniji nagrađuju od 2018. godine. Riječ je inicijativi Europske unije kojom se gradovi potiču na vlastite kreativne projekte uspostavljene održivom primjenom suvremene tehnologije, a uz očuvanje kulturnoga naslijeđa kako bi ostvarili gospodarski napredak te time i poboljšanje kvalitete života. U zaključku su komentirani modeli primjene i zaživljavanja takvih višedisciplinarnih projekata te mogućnosti da gradovima donose prepoznatljivost uz očuvanje kulturnoga identiteta, a uz poticanje kreativnog poslovanja kojim se gradovi čine poželjnim mjestima za život i rad. Less
Abstract (english)
The creative industry is connected with the development of urban centers because, on the one hand, creative cities are the initiators of the creative industry, and on the other hand, a developed creative industry contributes to the economic and cultural life of urban areas. Creative cities are example of the implementation of various multidisciplinary projects regularly based on the application of modern technology and sectoral cooperation of stakeholders in the creative industry.... More Changes in cities conditioned by the application of technological and creative achievements direct cities towards the phenomenon of smart cities. The paper presents cities as centers of creative workforce and smart European capitals as examples of cities competing in their creative achievements. The methodology used in paper is aimed at determining two types of indicators - indicators of creative industry of the European Union and indicators of creative cities of the European Union. The determined indicators were analyzed using the methods of descriptive statistics and the use of relative numbers. Examples of good practice were analyzed - smart European capitals that have been awarded in the European Union since 2018. This is an initiative of the European Union which encourages cities to carry out their own creative projects established through the sustainable application of modern technology while preserving cultural heritage in order to achieve economic progress and thereby improve the quality of life. In conclusion, models of application and revival of multidisciplinary projects are commented on, as well as the possibility of them bringing recognition to cities while preserving cultural identity and encouraging creative business that makes cities desirable places to live and work. Less
Keywords
Keywords (english)
Languagecroatian
URN:NBNurn:nbn:hr:145:634038
Study programmeTitle: Business economy; specializations in: Management
Course: Management
Study programme type: university
Study level: graduate
Academic / professional title: magistar/magistra ekonomije (magistar/magistra ekonomije)
Type of resourceText
File originBorn digital
Access conditionsOpen access
Terms of useLicence In copyright icon
Created on2023-05-11 08:51:23
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