prikaz prve stranice dokumenta CLOTHING BUYING MOTIVES AND STORE SELECTION CRITERIA – THE CASE OF CROATIAN ADOLESCENTS
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Scientific paper - review paper
CLOTHING BUYING MOTIVES AND STORE SELECTION CRITERIA – THE CASE OF CROATIAN ADOLESCENTS
Ekonomski vjesnik : Review of Contemporary Entrepreneurship, Business, and Economic Issues, 29 (2016), S; 105-116. urn:nbn:hr:145:496890
Knežević, Blaženka; Delić, Mia; Ptić, Kristina

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Knežević, B., Delić, M. & Ptić, K. (2016). CLOTHING BUYING MOTIVES AND STORE SELECTION CRITERIA – THE CASE OF CROATIAN ADOLESCENTS. Ekonomski vjesnik : Review of Contemporary Entrepreneurship, Business, and Economic Issues, 29. (S), 105-116. Retrieved from https://urn.nsk.hr/urn:nbn:hr:145:496890

Knežević, Blaženka, et al. "CLOTHING BUYING MOTIVES AND STORE SELECTION CRITERIA – THE CASE OF CROATIAN ADOLESCENTS." Ekonomski vjesnik : Review of Contemporary Entrepreneurship, Business, and Economic Issues, vol. 29, no. S, 2016, pp. 105-116. https://urn.nsk.hr/urn:nbn:hr:145:496890

Knežević, Blaženka, Mia Delić and Kristina Ptić. "CLOTHING BUYING MOTIVES AND STORE SELECTION CRITERIA – THE CASE OF CROATIAN ADOLESCENTS." Ekonomski vjesnik : Review of Contemporary Entrepreneurship, Business, and Economic Issues 29, no. S (2016): 105-116. https://urn.nsk.hr/urn:nbn:hr:145:496890

Knežević, B., Delić, M. and Ptić, K. (2016) 'CLOTHING BUYING MOTIVES AND STORE SELECTION CRITERIA – THE CASE OF CROATIAN ADOLESCENTS', Ekonomski vjesnik : Review of Contemporary Entrepreneurship, Business, and Economic Issues, 29(S), pp. 105-116. Available at: https://urn.nsk.hr/urn:nbn:hr:145:496890 (Accessed 13 September 2024)

Knežević B, Delić M, Ptić K. CLOTHING BUYING MOTIVES AND STORE SELECTION CRITERIA – THE CASE OF CROATIAN ADOLESCENTS. Ekonomski vjesnik : Review of Contemporary Entrepreneurship, Business, and Economic Issues [Internet]. 2016 December 30 [cited 2024 September 13];29(S):105-116. Available at: https://urn.nsk.hr/urn:nbn:hr:145:496890

B. Knežević, M. Delić and K. Ptić, "CLOTHING BUYING MOTIVES AND STORE SELECTION CRITERIA – THE CASE OF CROATIAN ADOLESCENTS", Ekonomski vjesnik : Review of Contemporary Entrepreneurship, Business, and Economic Issues, vol. 29, no. S, pp. 105-116, December 2016. [Online]. Available at: https://urn.nsk.hr/urn:nbn:hr:145:496890. [Accessed: 13 September 2024]

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Metadata
Title (english)CLOTHING BUYING MOTIVES AND STORE SELECTION CRITERIA – THE CASE OF CROATIAN ADOLESCENTS
AuthorBlaženka Knežević
AuthorMia Delić
AuthorKristina Ptić
Author's institutionUniversity of Zagreb
Faculty of Economics and Business
Scientific / art field,
discipline and subdiscipline		SOCIAL SCIENCES
Economics
Abstract (english)
The aim of this paper is to analyse Croatian adolescents’ clothing buying motives and their retail store selection criteria. The paper examined their preferences, attitudes and behaviours when buying clothes - whether adolescents with different primary clothing motives would have similar or different store selection criteria. Also, the paper determined how today’s adolescents spend money on clothes and whether they are more inclined to purchase branded clothes or not. Finally, the paper explained whether Croatian adolescents prefer purchasing in small or large specialized apparel stores, or whether they are more prone to online purchasing or even buying clothes in second-hand shops. Also, the society influences in forming adolescents’ attitudes and decisions towards store selection and purchasing preferences of clothes were examined. The research findings showed that shopping centres are the preferred retail format. In addition, adolescents do not have a fully developed attitude on fashion and clothing. Therefore, they strongly refer to opinions of family and friends when choosing clothes. Moreover, the Internet and TV are evaluated as influential channels of consumer communication within this particular group of consumers. Based on the findings, suggestions for service management and marketing strategies are provided for apparel retail companies that target adolescents.
Keywords (english)
Languageenglish
Publication typeScientific paper - review paper
Publication statusPublished
Peer reviewPeer review
Publication versionPublished version
Journal titleEkonomski vjesnik : Review of Contemporary Entrepreneurship, Business, and Economic Issues
Numberingvol. 29, no. S, pp. 105-116
p-ISSN0353-359X
e-ISSN1847-2206
URN:NBNurn:nbn:hr:145:496890
Publication2016-12-30
Document URLhttp://hrcak.srce.hr/171946
Type of resourceText
Access conditionsOpen access
Terms of useLicence Attribution-NonCommercial-NoDerivatives 4.0 International (CC BY-NC-ND 4.0) icon
Created on2017-02-16 13:04:59