The development of a new financial product in a country requires a number of conditions that should be met in order to accept that financial product, thus making the profits for a company that provides such financial product. Factoring in the Republic of Croatia can be considered as a new financial product, because its development started in 2003 in the framework of stand-alone company. The dynamics of the factoring development in the Republic of Croatia has been affected by the economic crisis which has manifested a number of problems of the Croatian economy that have been accumulating for years. In the paper "Impact of economic crisis on the business of factoring companies in the Republic of Croatia" the development of factoring in the Republic of Croatia is presented, with an emphasis on the period in which the Republic of Croatia found itself in crisis. In order to get broader perspective, the most important macroeconomic trends in the period from 2007 to 2015 are shown and results cumulatively achieved by all factoring companies are compared. Since the factoring is alternative way of financing which benefits are manifested when the company wants to improve its liquidity, the question is whether the factoring company turned the crisis into an opportunity. This paper is based on data taken from the HANFA Bulletin showing business of factoring companies in the observed period. In addition to the crisis, the business of the factoring companies was affected by the legislative changes which impact is also visible in the presented analysis. As opposed to factoring companies in developed countries which have experienced an even faster development after the crisis, in the Republic of Croatia this development has yet to occur. Transparent operations controlled by HANFA and experience of factoring companies that are acquired during the crisis should be the basis for the development of both domestic and international factoring, and thus influence on the development of the Croatian economy.