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master's thesis
Mogućnosti zelenog poslovanja u turizmu Republike Hrvatske
2017. urn:nbn:hr:145:893952
Vukelja, Vedrana
Josip Juraj Strossmayer University of Osijek
Faculty of Economics and Business in Osijek
Chair of Quantitative Methods and Informatics

Cite this document

Vukelja, V. (2017). Mogućnosti zelenog poslovanja u turizmu Republike Hrvatske (Master's thesis). Osijek: Josip Juraj Strossmayer University of Osijek, Faculty of Economics and Business in Osijek. Retrieved from https://urn.nsk.hr/urn:nbn:hr:145:893952

Vukelja, Vedrana. "Mogućnosti zelenog poslovanja u turizmu Republike Hrvatske." Master's thesis, Josip Juraj Strossmayer University of Osijek, Faculty of Economics and Business in Osijek, 2017. https://urn.nsk.hr/urn:nbn:hr:145:893952

Vukelja, Vedrana. "Mogućnosti zelenog poslovanja u turizmu Republike Hrvatske." Master's thesis, Josip Juraj Strossmayer University of Osijek, Faculty of Economics and Business in Osijek, 2017. https://urn.nsk.hr/urn:nbn:hr:145:893952

Vukelja, V. (2017). 'Mogućnosti zelenog poslovanja u turizmu Republike Hrvatske', Master's thesis, Josip Juraj Strossmayer University of Osijek, Faculty of Economics and Business in Osijek, accessed 15 November 2024, https://urn.nsk.hr/urn:nbn:hr:145:893952

Vukelja V. Mogućnosti zelenog poslovanja u turizmu Republike Hrvatske [Master's thesis]. Osijek: Josip Juraj Strossmayer University of Osijek, Faculty of Economics and Business in Osijek; 2017 [cited 2024 November 15] Available at: https://urn.nsk.hr/urn:nbn:hr:145:893952

V. Vukelja, "Mogućnosti zelenog poslovanja u turizmu Republike Hrvatske", Master's thesis, Josip Juraj Strossmayer University of Osijek, Faculty of Economics and Business in Osijek, Osijek, 2017. Available at: https://urn.nsk.hr/urn:nbn:hr:145:893952

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Metadata
TitleMogućnosti zelenog poslovanja u turizmu Republike Hrvatske
Title (english)POSSIBILITIES OF GREEN IT IN THE TOURISM OF CROATIA
AuthorVedrana Vukelja
MentorJerko Glavaš (mentor)
Committee memberJerko Glavaš (predsjednik povjerenstva)
Committee memberVladimir Cini (član povjerenstva)
Committee memberBoris Crnković (član povjerenstva)
GranterJosip Juraj Strossmayer University of Osijek
Faculty of Economics and Business in Osijek
(Chair of Quantitative Methods and Informatics)
Osijek
Defense date and country2017-09-12, Croatia
Scientific / art field,
discipline and subdiscipline		SOCIAL SCIENCES
Economics
Organization and Management
Abstract
Postoji mnogo primjera iz svijeta gdje se koristi „zeleno poslovanje“, a taj trend korištenja takve tehnologije se nastavlja i sve više raste. U Hrvatskoj takav način poslovanja još uvijek nije popularan, ali svijest o tome raste. Postoji nekoliko desetaka hotela, kampova i wellness centara koji koriste takav način poslovanja. Neki od načina na koji se može primijeniti „zeleno poslovanje“ jest zamjena materijala za one s manjim utjecajem na okoliš i većom učinkovitosti (proizvodi na bio bazi), zamjena rijetkih materijala i povećana uporaba sekundarnih sirovina, gasiti uređaje iz utičnica ukoliko nisu u funkciji. Primjera ima još mnogo. Neki od rezultata korištenja ovakvog načina poslovanja su smanjena potrošnja vode za 20%, smanjeni troškovi uklanjanja smeća za 15%, poboljšano očuvanje okoliša, motivacija osoblja ali komunikacija s gostima. „Biti zelen“ trebalo bi se shvatiti kao dugoročna obveza kako bi se potvrdila svrha stvaranja zelene i održive infrastrukture.
Abstract (english)
There are many examples from the world where "green business" is used, and the trend of using such technologies is growing. In Croatia, such a way of doing business is still not popular, but awareness of this is growing. There are several hotels and wellness centers that use this kind of business. Some of the ways in which "green business" can be used is to replace materials for those with less environmental impact and greater efficiency (bio-based products), replacement of rare materials and increased use of secondary raw materials, firing out of the appliance if not in use. One of the results of using this kind of business have reduced water consumption by 20%, reduced garbage removal costs by 15%, favored by environmental conservation, staff motivation, and communication with guests. "Being Green" should be understood as a long-term commitment to confirm the purpose of creating a green and sustainable infrastructure.
Keywords
Keywords (english)
Languagecroatian
URN:NBNurn:nbn:hr:145:893952
Study programmeTitle: Business economy; specializations in: Management
Course: Management
Study programme type: university
Study level: graduate
Academic / professional title: magistar/magistra ekonomije (magistar/magistra ekonomije)
Type of resourceText
File originBorn digital
Access conditionsAccess restricted to students and staff of home institution
Terms of useLicence In copyright icon
Created on2017-10-11 10:42:12