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master's thesis
Potencijali selektivnih vrsta turizma s naglaskom na lovni turizam
2018. urn:nbn:hr:145:685551
Miličević, Marko
Josip Juraj Strossmayer University of Osijek
Faculty of Economics and Business in Osijek
Chair of Marketing

Cite this document

Miličević, M. (2018). Potencijali selektivnih vrsta turizma s naglaskom na lovni turizam (Master's thesis). Osijek: Josip Juraj Strossmayer University of Osijek, Faculty of Economics and Business in Osijek. Retrieved from https://urn.nsk.hr/urn:nbn:hr:145:685551

Miličević, Marko. "Potencijali selektivnih vrsta turizma s naglaskom na lovni turizam." Master's thesis, Josip Juraj Strossmayer University of Osijek, Faculty of Economics and Business in Osijek, 2018. https://urn.nsk.hr/urn:nbn:hr:145:685551

Miličević, Marko. "Potencijali selektivnih vrsta turizma s naglaskom na lovni turizam." Master's thesis, Josip Juraj Strossmayer University of Osijek, Faculty of Economics and Business in Osijek, 2018. https://urn.nsk.hr/urn:nbn:hr:145:685551

Miličević, M. (2018). 'Potencijali selektivnih vrsta turizma s naglaskom na lovni turizam', Master's thesis, Josip Juraj Strossmayer University of Osijek, Faculty of Economics and Business in Osijek, accessed 16 April 2024, https://urn.nsk.hr/urn:nbn:hr:145:685551

Miličević M. Potencijali selektivnih vrsta turizma s naglaskom na lovni turizam [Master's thesis]. Osijek: Josip Juraj Strossmayer University of Osijek, Faculty of Economics and Business in Osijek; 2018 [cited 2024 April 16] Available at: https://urn.nsk.hr/urn:nbn:hr:145:685551

M. Miličević, "Potencijali selektivnih vrsta turizma s naglaskom na lovni turizam", Master's thesis, Josip Juraj Strossmayer University of Osijek, Faculty of Economics and Business in Osijek, Osijek, 2018. Available at: https://urn.nsk.hr/urn:nbn:hr:145:685551

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Metadata
TitlePotencijali selektivnih vrsta turizma s naglaskom na lovni turizam
Title (english)Potentials of selective types of tourism with an emphasis on hunting tourism
AuthorMarko Miličević
MentorDrago Ružić (mentor)
Committee memberDrago Ružić (predsjednik povjerenstva)
Committee memberBlaženka Hadrović Zekić (član povjerenstva)
Committee memberJerko Glavaš (član povjerenstva)
GranterJosip Juraj Strossmayer University of Osijek
Faculty of Economics and Business in Osijek
(Chair of Marketing)
Osijek
Defense date and country2018-07-19, Croatia
Scientific / art field,
discipline and subdiscipline		SOCIAL SCIENCES
Economics
Trade and Tourism
Abstract
Turizam je iznimno važan u gospodarstvu Republike Hrvatske. Masovni turizam ima veliku sezonalnost, tj. stvara disproporcionalnu potražnju za turističkim proizvodima tijekom određenih vremenskih perioda i u određenim dijelovima zemlje. To ima nepoželjne učinke na zemlju. Selektivnim turizmom nastoji se proširiti sezona turizma, tj. smanjiti navedena sezonalnost. Iz tog razloga treba doći do preraspodjele turista na izvansezonske mjesece kako bi se postogla bolja ravnoteža i smanjio pritisak na dostupne resurse. Osim toga, poticanjem selektivnog turizma raspodjeljuju se turisti, ne samo na ostale mjesece u već dobro posjećenim turističkim destinacijama, već se oni raspodjeljuju i na područja koja do sada nisu najpoželjnija za masovni turizam. Lovni turizam jedna je od vrsta selektivnog turizma koja ima veliki potencijal razvoja u Republici Hrvatskoj. Sam lov ima vrlo veliku tradiciju u RH i proširavanjem turističke ponude na održivi način napravila bi se veća potražnja za turizmom na kontinentalnom dijelu Hrvatske. U radu je izrađen poslovi plan poduzeća koje bi djelovalo na području Slavonije i pružalo usluge lovnog turizma, kako bi se pokazalo koje su mogućnosti za rajvoj i marketing Slavonije kao mjesta za lov. Resursi za to svakako postoje, ali se moraju poštivati i dodatno razvijati, posebno kad se radi o lovnotehnološkim resursima.
Abstract (english)
Tourism is extremely important in the economy of the Republic of Croatia. Mass tourism has a great seasonality, i.e. it creates disproportionate demand for tourism products during certain times and in certain parts of the country. This has undesirable effects on the earth. Selective tourism seeks to expand the tourism season, ie reduce the seasonality. For that reason, it is necessary to redistribute tourists to the outer months in order to achieve a better balance and reduce the pressure on available resources. In addition, by encouraging selective tourism, tourists are allocated not only to other months in well-visited tourist destinations, but they are also distributed to areas that are not the most desirable for mass tourism. Hunting tourism is one of the types of selective tourism that has great potential for development in the Republic of Croatia. Hunting has a very great tradition in the Republic of Croatia and the expansion of the tourist offer in a sustainable manner would increase the demand for tourism in the continental part of Croatia. This paper presents a business plan for companies operating in the area of Slavonia and providing hunting tourism services in order to demonstrate the possibilities for marketing and marketing Slavonia as hunting grounds. Resources for it certainly exist, but they have to be respected and further developed, especially when it comes to hunting technology and capacity.
Keywords
Keywords (english)
Languagecroatian
URN:NBNurn:nbn:hr:145:685551
Study programmeTitle: Entrepreneurship
Study programme type: university
Study level: graduate
Academic / professional title: magistar/magistra ekonomije (magistar/magistra ekonomije)
Type of resourceText
File originBorn digital
Access conditionsAccess restricted to students and staff of home institution
Terms of useLicence In copyright icon
Created on2018-09-10 12:14:10