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undergraduate thesis
Etička načela-kodeksi u poslovnoj komunikaciji
2018. urn:nbn:hr:145:688767
Kusec, Ivona
Josip Juraj Strossmayer University of Osijek
Faculty of Economics and Business in Osijek
Chair of Quantitative Methods and Informatics

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Kusec, I. (2018). Etička načela-kodeksi u poslovnoj komunikaciji (Undergraduate thesis). Osijek: Josip Juraj Strossmayer University of Osijek, Faculty of Economics and Business in Osijek. Retrieved from https://urn.nsk.hr/urn:nbn:hr:145:688767

Kusec, Ivona. "Etička načela-kodeksi u poslovnoj komunikaciji." Undergraduate thesis, Josip Juraj Strossmayer University of Osijek, Faculty of Economics and Business in Osijek, 2018. https://urn.nsk.hr/urn:nbn:hr:145:688767

Kusec, Ivona. "Etička načela-kodeksi u poslovnoj komunikaciji." Undergraduate thesis, Josip Juraj Strossmayer University of Osijek, Faculty of Economics and Business in Osijek, 2018. https://urn.nsk.hr/urn:nbn:hr:145:688767

Kusec, I. (2018). 'Etička načela-kodeksi u poslovnoj komunikaciji', Undergraduate thesis, Josip Juraj Strossmayer University of Osijek, Faculty of Economics and Business in Osijek, accessed 20 October 2024, https://urn.nsk.hr/urn:nbn:hr:145:688767

Kusec I. Etička načela-kodeksi u poslovnoj komunikaciji [Undergraduate thesis]. Osijek: Josip Juraj Strossmayer University of Osijek, Faculty of Economics and Business in Osijek; 2018 [cited 2024 October 20] Available at: https://urn.nsk.hr/urn:nbn:hr:145:688767

I. Kusec, "Etička načela-kodeksi u poslovnoj komunikaciji", Undergraduate thesis, Josip Juraj Strossmayer University of Osijek, Faculty of Economics and Business in Osijek, Osijek, 2018. Available at: https://urn.nsk.hr/urn:nbn:hr:145:688767

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Metadata
TitleEtička načela-kodeksi u poslovnoj komunikaciji
Title (english)Ethical principles-codes in business communication
AuthorIvona Kusec
MentorJerko Glavaš (mentor)
Committee memberJerko Glavaš (predsjednik povjerenstva)
Committee memberBlaženka Hadrović Zekić (član povjerenstva)
Committee memberDražen Ćućić (član povjerenstva)
GranterJosip Juraj Strossmayer University of Osijek
Faculty of Economics and Business in Osijek
(Chair of Quantitative Methods and Informatics)
Osijek
Defense date and country2018-09-20, Croatia
Scientific / art field,
discipline and subdiscipline		SOCIAL SCIENCES
Economics
Organization and Management
Abstract
U radu su obuhvaćena poglavlja vezana uz poslovnu etiku koja je postala važan dio u poslovanju svakog poduzeća i koja je jedan od bitnih uvjeta za ostvarenje dugoročnog uspjeha. Današnje poslovanje izloženo je velikoj konkurenciji i stalnim promjenama, pa poslovni svijet postaje sve složeniji. Poduzeća su suočena sa brojnim rizicima, etičkim problemima koji su najčešće vezani uz korupciju i pritiscima da uz ostvarivanje maksimalnog profita budu odgovorni prema sebi, svojim zaposlenicima i društvu. Upravo uvođenje etičkog kodeksa predstavlja vrlo važan preduvjet ostvarenja etičkog ponašanja u poduzeću. Društveno odgovorno poslovanje također je bitan sastavni dio poslovanja svakog poduzeća, onog poduzeća koje vodi računa o svom ugledu i kojem je cilj uz ostvarivanje maksimalnog profita važna i odgovornost prema okolini. Ovaj rad opisuje poslovnu i menadžersku etiku, njihovu važnost i neke druge čimbenike koji utječu na poslovanje kao što su etičke dileme, problem primjene etičnog ponašanja i društveno odgovorno poslovanje.
Abstract (english)
The paper deals with business ethics chapters that have become an important part of each business and is one of the essential conditions for achieving long-term success. Today's business is exposed to great competition and constant changes, so the business world is becoming more complex. Company are faced with numerous risks, ethical problems that are most often linked to corruption and pressures that, with the maximization of profit, are responsible to themselves, their employees and society. The introduction of the Code of Ethics is a very important precondition for the realization of ethical conduct in the enterprise. Socially responsible business is also an integral part of the every business, the one that cares for its reputation and whose goal with maximizing profit is important and responsibility towards the environment. This paper describes business and managerial ethics, their importance, and other factors affecting business, such as ethical dilemmas, the problem of applying ethical behavior and socially responsible business.
Keywords
Keywords (english)
Languagecroatian
URN:NBNurn:nbn:hr:145:688767
Study programmeTitle: Financial Management
Study programme type: university
Study level: undergraduate
Academic / professional title: sveučilišni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) ekonomije (sveučilišni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) ekonomije)
Type of resourceText
File originBorn digital
Access conditionsAccess restricted to students and staff of home institution
Terms of useLicence In copyright icon
Created on2018-12-19 11:47:23