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master's thesis
Društveno odgovorno poslovanje u Hrvatskoj
Diplomski rad
2020. urn:nbn:hr:145:747702
Petrović, Ivan
Josip Juraj Strossmayer University of Osijek
Faculty of Economics and Business in Osijek

Cite this document

Petrović, I. (2020). Društveno odgovorno poslovanje u Hrvatskoj : Diplomski rad (Master's thesis). Osijek: Josip Juraj Strossmayer University of Osijek, Faculty of Economics and Business in Osijek. Retrieved from https://urn.nsk.hr/urn:nbn:hr:145:747702

Petrović, Ivan. "Društveno odgovorno poslovanje u Hrvatskoj : Diplomski rad." Master's thesis, Josip Juraj Strossmayer University of Osijek, Faculty of Economics and Business in Osijek, 2020. https://urn.nsk.hr/urn:nbn:hr:145:747702

Petrović, Ivan. "Društveno odgovorno poslovanje u Hrvatskoj : Diplomski rad." Master's thesis, Josip Juraj Strossmayer University of Osijek, Faculty of Economics and Business in Osijek, 2020. https://urn.nsk.hr/urn:nbn:hr:145:747702

Petrović, I. (2020). 'Društveno odgovorno poslovanje u Hrvatskoj : Diplomski rad', Master's thesis, Josip Juraj Strossmayer University of Osijek, Faculty of Economics and Business in Osijek, accessed 22 December 2024, https://urn.nsk.hr/urn:nbn:hr:145:747702

Petrović I. Društveno odgovorno poslovanje u Hrvatskoj : Diplomski rad [Master's thesis]. Osijek: Josip Juraj Strossmayer University of Osijek, Faculty of Economics and Business in Osijek; 2020 [cited 2024 December 22] Available at: https://urn.nsk.hr/urn:nbn:hr:145:747702

I. Petrović, "Društveno odgovorno poslovanje u Hrvatskoj : Diplomski rad", Master's thesis, Josip Juraj Strossmayer University of Osijek, Faculty of Economics and Business in Osijek, Osijek, 2020. Available at: https://urn.nsk.hr/urn:nbn:hr:145:747702

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Metadata
TitleDruštveno odgovorno poslovanje u Hrvatskoj : Diplomski rad
Title (english)Corporate social responsibility in Croatia : Graduate paper
AuthorIvan Petrović
MentorJulia Perić (mentor)
Committee memberAnamarija Delić (predsjednik povjerenstva)
Committee memberMarina Stanić (član povjerenstva)
Committee memberJulia Perić (član povjerenstva)
GranterJosip Juraj Strossmayer University of Osijek
Faculty of Economics and Business in Osijek
Osijek
Defense date and country2020-09-30, Croatia
Scientific / art field,
discipline and subdiscipline		SOCIAL SCIENCES
Economics
Organization and Management
Abstract
Poslovna etika se može definirati kao postupanje poduzetnika, radnika, menadžera u skladu s moralnim pravilima u njihovom radnom okruženju. Fokus je stavljen na moralno djelovanje i ponašanje poduzetnika, menadžera i radnika unutar i van poslovnog subjekta. Cilj poslovne etike je da se postave norme i standardi koje će biti mjerilo za ispravan (moralan) način poslovanja , ispravan odnos s kolegama na poslu i odnos prema okolišu te za ispravno donošenje odluka. Norme i standardi poslovne etike utemeljene su na vrednotama koje su osnovane na općim etičkim normama i temeljem toga su prvi korak u smjeru kreiranja profesionalnih i etičkih kodeksa poslovnog ponašanja. Društveno odgovorno poslovanje kao predmet rasprave bio je prisutan čak i u vrijeme prošlih filozofa koji su diskutirali o povezanosti morala i trgovanja, a početkom 20.-tog stoljeća postaje ozbiljniji predmet mnogih rasprava i debata. U modernom poslovnom svijetu mnogi inozemni i domaći poslovni subjekti u strateškim ciljevima poslovanja osim osnovnog cilja generiranja profita integriraju i ciljeve koji donese kvalitetne društveno odgovorne postupke. Društveno odgovornim poslovanjem poduzeća stvaraju imidž organizacije koja brine o svojoj zajednici, brine o okolišu, svojim radnicima, zakonima itd. Poduzeća koja u svojim poslovanjima integriraju društvenu odgovornost ostvaruju svoje ciljeve kroz aktivnosti koji nisu na štetu zajednice i okoliša i ljudi koji u njima žive i sudjeluju.
Abstract (english)
Business ethics can be defined as actions of entrepreneurs, workers, managers in harmony with the moral rules and business environment in which they are working. The goal of business ethics is to set norms and standards that will be used as a measure of the right (moral) way of conducting business, decision making, building relationships with colleagues and all other stakeholders and preserving the environment Norms and standards of business ethics are founded on values that are based on common ethical principles and as such are the basis for creating professional and ethical codes for conducting business. In the modern business world, many foreign and domestic business companies as an addition to their general strategic goal of generating profit, integrate goals that results in quality social actions. That ensures building and improving their image as companies that care about their community, the environment, their workers, laws, etc. Companies that integrate social responsibility in their business, reach their goals through activities that are not harmful for communities, environment and people in their surroundings.
Keywords
Keywords (english)
Languagecroatian
URN:NBNurn:nbn:hr:145:747702
Study programmeTitle: Business economy; specializations in: Business Informatics
Course: Business Informatics
Study programme type: university
Study level: graduate
Academic / professional title: Magistar/magistra ekonomije (Magistar/magistra ekonomije)
Type of resourceText
File originBorn digital
Access conditionsAccess restricted to students and staff of home institution
Terms of useLicence In copyright icon
Created on2021-01-29 07:46:37