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undergraduate thesis
Primjena metode ispitivanja na primjeru ispitivanja promjene ponašanja u potrošnji dohotka studenata u doba Covid-19 pandemije
Završni rad
2022. urn:nbn:hr:145:174556
Kovač, Monika
Josip Juraj Strossmayer University of Osijek
Faculty of Economics and Business in Osijek

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Kovač, M. (2022). Primjena metode ispitivanja na primjeru ispitivanja promjene ponašanja u potrošnji dohotka studenata u doba Covid-19 pandemije : Završni rad (Undergraduate thesis). Osijek: Josip Juraj Strossmayer University of Osijek, Faculty of Economics and Business in Osijek. Retrieved from https://urn.nsk.hr/urn:nbn:hr:145:174556

Kovač, Monika. "Primjena metode ispitivanja na primjeru ispitivanja promjene ponašanja u potrošnji dohotka studenata u doba Covid-19 pandemije : Završni rad." Undergraduate thesis, Josip Juraj Strossmayer University of Osijek, Faculty of Economics and Business in Osijek, 2022. https://urn.nsk.hr/urn:nbn:hr:145:174556

Kovač, Monika. "Primjena metode ispitivanja na primjeru ispitivanja promjene ponašanja u potrošnji dohotka studenata u doba Covid-19 pandemije : Završni rad." Undergraduate thesis, Josip Juraj Strossmayer University of Osijek, Faculty of Economics and Business in Osijek, 2022. https://urn.nsk.hr/urn:nbn:hr:145:174556

Kovač, M. (2022). 'Primjena metode ispitivanja na primjeru ispitivanja promjene ponašanja u potrošnji dohotka studenata u doba Covid-19 pandemije : Završni rad', Undergraduate thesis, Josip Juraj Strossmayer University of Osijek, Faculty of Economics and Business in Osijek, accessed 21 November 2024, https://urn.nsk.hr/urn:nbn:hr:145:174556

Kovač M. Primjena metode ispitivanja na primjeru ispitivanja promjene ponašanja u potrošnji dohotka studenata u doba Covid-19 pandemije : Završni rad [Undergraduate thesis]. Osijek: Josip Juraj Strossmayer University of Osijek, Faculty of Economics and Business in Osijek; 2022 [cited 2024 November 21] Available at: https://urn.nsk.hr/urn:nbn:hr:145:174556

M. Kovač, "Primjena metode ispitivanja na primjeru ispitivanja promjene ponašanja u potrošnji dohotka studenata u doba Covid-19 pandemije : Završni rad", Undergraduate thesis, Josip Juraj Strossmayer University of Osijek, Faculty of Economics and Business in Osijek, Osijek, 2022. Available at: https://urn.nsk.hr/urn:nbn:hr:145:174556

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TitlePrimjena metode ispitivanja na primjeru ispitivanja promjene ponašanja u potrošnji dohotka studenata u doba Covid-19 pandemije : Završni rad
Title (english)Application of the examination method on the example of examining the change in behavior in student income consumption during the Covid-19 pandemic : Final paper
AuthorMonika Kovač
MentorAna Pap Vorkapić (mentor)
GranterJosip Juraj Strossmayer University of Osijek
Faculty of Economics and Business in Osijek
Osijek
Defense date and country2022-09-16, Croatia
Scientific / art field,
discipline and subdiscipline		SOCIAL SCIENCES
Economics
Marketing
Abstract
U sljedećem radu naglasak će biti na samoj primjeni metode ispitivanja i procesima pri provođenju metode kako bi se istražio konkretan primjer u promijeni ponašanja u potrošnji dohotka studenata u doba Covid-19 pandemije. Svrha rada je da se kroz navedeni primjer istraživanja pobliže objasni odabrana metoda istraživanja tržišta, te da se prikaže proces istraživanja, alati koji se koriste kako bi se istraživanje moglo provesti u praksi, problemi koji se pojavljuju u procesu istraživanja, prednosti i nedostaci pri provedbi odabrane metode te da se prikaže učinkovitost odabrane metode u odnosu na metodu promatranja u istraživanju tržišta. Također će se u radu navesti oblici i načini prikupljanja primarnih podataka te će se navesti pogreške pri ispitivanju. Podaci u radu, koji se dobiju metodom ispitivanja su primarni i prikupljeni putem sastavljenog upitnika. Odabirom primjera za prikaz, testirat će se metoda ispitivanja te se na taj način skupiti relevantne informacije koje mogu biti od važnosti pri donošenju odluka u poslovanju. Posebno je važno testirati metodu ispitivanja u otkrivanju prednosti u dobivanju svježih i točnih podataka od samih ispitanika pogotovo u doba pandemije kada se promijene na tržištu događaju brzo te je vrlo važno pratiti način kako ispitanici percipiraju vrijednost svog dohotka i na koja dobra odlučuju trošiti dohodak, te na koji način planiraju potrošnju.
Abstract (english)
In the following paper, the emphasis will be on the application of the testing method itself and the processes in the implementation of the method in order to investigate a concrete example in the change of behavior in student income consumption during the Covid-19 pandemic. The purpose of this paper is to explain in detail the chosen research method of the market research, and to show the research process, tools used to conduct research in practice, problems that arise in the research process, advantages, and disadvantages of implementing the selected methods and to show the effectiveness of the chosen method in relation to the method of observation in market research. The paper will also list the forms and methods of collecting primary data, as well as test errors. The data in the paper, which are obtained by the test method, are primary and collected through a compiled questionnaire. By selecting an example to display, the test method will be tested to gather relevant information that may be relevant to business decisions. It is especially important to test the testing method in discovering the benefits of obtaining fresh and accurate data from the respondents themselves, especially in times of pandemic when changes in the market happen quickly and it is very important to monitor how respondents perceive the value of their income and what goods they choose to spend income. how they plan spending.
Keywords
Keywords (english)
Languagecroatian
URN:NBNurn:nbn:hr:145:174556
Study programmeTitle: Marketing
Study programme type: university
Study level: undergraduate
Academic / professional title: sveučilišni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) ekonomije (sveučilišni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) ekonomije)
Type of resourceText
File originBorn digital
Access conditionsOpen access
Terms of useLicence In copyright icon
Created on2023-05-22 10:12:50