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undergraduate thesis
Prepoznatnost organskih proizvoda na hrvatskom tržištu
Završni rad
2024. urn:nbn:hr:145:209738
Kožul, Katarina
Josip Juraj Strossmayer University of Osijek
Faculty of Economics and Business in Osijek
Chair of National and International Economics

Cite this document

Kožul, K. (2024). Prepoznatnost organskih proizvoda na hrvatskom tržištu : Završni rad (Undergraduate thesis). Osijek: Josip Juraj Strossmayer University of Osijek, Faculty of Economics and Business in Osijek. Retrieved from https://urn.nsk.hr/urn:nbn:hr:145:209738

Kožul, Katarina. "Prepoznatnost organskih proizvoda na hrvatskom tržištu : Završni rad." Undergraduate thesis, Josip Juraj Strossmayer University of Osijek, Faculty of Economics and Business in Osijek, 2024. https://urn.nsk.hr/urn:nbn:hr:145:209738

Kožul, Katarina. "Prepoznatnost organskih proizvoda na hrvatskom tržištu : Završni rad." Undergraduate thesis, Josip Juraj Strossmayer University of Osijek, Faculty of Economics and Business in Osijek, 2024. https://urn.nsk.hr/urn:nbn:hr:145:209738

Kožul, K. (2024). 'Prepoznatnost organskih proizvoda na hrvatskom tržištu : Završni rad', Undergraduate thesis, Josip Juraj Strossmayer University of Osijek, Faculty of Economics and Business in Osijek, accessed 19 March 2025, https://urn.nsk.hr/urn:nbn:hr:145:209738

Kožul K. Prepoznatnost organskih proizvoda na hrvatskom tržištu : Završni rad [Undergraduate thesis]. Osijek: Josip Juraj Strossmayer University of Osijek, Faculty of Economics and Business in Osijek; 2024 [cited 2025 March 19] Available at: https://urn.nsk.hr/urn:nbn:hr:145:209738

K. Kožul, "Prepoznatnost organskih proizvoda na hrvatskom tržištu : Završni rad", Undergraduate thesis, Josip Juraj Strossmayer University of Osijek, Faculty of Economics and Business in Osijek, Osijek, 2024. Available at: https://urn.nsk.hr/urn:nbn:hr:145:209738

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Metadata
TitlePrepoznatnost organskih proizvoda na hrvatskom tržištu : Završni rad
Title (english)Recognition of organic products on the Croatian market : Final paper
AuthorKatarina Kožul
MentorZdravko Tolušić (mentor)
MentorBruno Budimir (komentor)
Committee memberDavorin Turkalj (predsjednik povjerenstva)
Committee memberIvan Kelić (član povjerenstva)
Committee memberZdravko Tolušić (član povjerenstva)
GranterJosip Juraj Strossmayer University of Osijek
Faculty of Economics and Business in Osijek
(Chair of National and International Economics)
Osijek
Defense date and country2024-05-08, Croatia
Scientific / art field,
discipline and subdiscipline		SOCIAL SCIENCES
Economics
Abstract
Organski proizvodi su proizvodi koji su proizvedeni bez korištenja kemijskih gnojiva, pesticida, herbicida ili drugih umjetnih dodataka, a proizvodnja se temelji na održivim i ekološki prihvatljivim metodama. Organski proizvodi na hrvatskom tržištu imaju sve veću prepoznatljivost i potražnju među potrošačima. Iako je tržište organskih proizvoda u Republici Hrvatskoj još uvijek je relativno malo u usporedbi s drugim zemljama, zabilježen je pozitivan trend rasta potražnje u posljednjih... More nekoliko godina. Svijest o prednostima organskih proizvoda se povećava među potrošačima, što se očituje u sve većoj potražni za ovom vrstom hrane. Potrošači koji biraju organsku hranu često to čine iz razloga zdravlja i sigurnosti hrane, ali i zbog brige za okoliš i životinje. Rad se sastoji od sedam glavnih poglavlja. U prvom dijelu rada nalazi se teorijska podloga koja je bitna zbog razumijevanja empirijskog dijela rada. Teorijski dio obuhvaća osnovne pojmove ekološke poljoprivrede, organsku poljoprivredu u Republici Hrvatskoj, pregled stanja organske proizvodnje te zakonske okvire i certificiranje organskih proizvoda u RH. Empirijski dio rada provodi se kroz analizu proizvodnje organskih proizvoda u Republici Hrvatskoj u razdoblju od 2016. do 2021. godine. Ovo razdoblje odabrano je iz razloga što je obuhvaćeno predpandemijsko, pandemijsko i postpandemijsko stanje u Republici Hrvatskoj. Na posljetku rada raspravlja se o poticanju uzgoja organskih proizvoda kroz izvore financiranja na europskoj i nacionalnoj razini. Zaključkom su sumirana sva mišljenja i istraživanja autora. Cilj rada je istražiti dostupnost i specifičnosti organskih proizvoda na hrvatskom tržištu, a hipoteza glasi: „Postoji pozitivan trend rasta organskih proizvoda na hrvatskom tržištu“. Hipoteza je u potpunosti prihvaćena. Less
Abstract (english)
Organic products are products that are produced without the use of chemical fertilizers, pesticides, herbicides of other artificial additives, and the production is based on sustainable and environmentally friendly methods. Organic products on the Croatian market have an increasing recognition an demand among consumers. Although the market for organic products in the Republic of Croatia is still relatively small compared to other countries, a positive trend of growth in demand has... More been recorded in the last few years. Awareness of the benefits of organic products is increasing among consumers, which is reflected in the increasing demand for this type of food often do so for reasons of health and food safety, but also out of concern for the environment and animals. The paper consists of seven main chapters. In the first part of the work, there is a theoretical background that is essential for understanding the empirical part of the work. The theoretical part includes the basic concepts of ecological agriculture, organic agriculture in the Republic of Croatia, an overview of the state of organic production and the legal framework and certification of organic products in the Republic of Croatia. The empirical part of the work is carried out through the analysis of the production of organic products in the Republic of Croatia in the period from 2016 to 2021. This period was chosen because it covers the pre-pandemic, pandemic and post-pandemic conditions in the Republic of Croatia. At the end of the paper, the encouragement of growing organic products through funding sources at the European and national level is discussed. The conclusion summarizes all the author's opinions and research. The aim is to investigate the availability and specifics of organic products on the Croatian market, and the hypothesis is: „There is a positive trend of growth of organic products on the Croatian market“. The hypothesis is fully accepted. Less
Keywords
Keywords (english)
Languagecroatian
URN:NBNurn:nbn:hr:145:209738
Study programmeTitle: Management
Study programme type: university
Study level: undergraduate
Academic / professional title: sveučilišni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) ekonomije (sveučilišni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) ekonomije)
Type of resourceText
File originBorn digital
Access conditionsOpen access
Terms of useLicence In copyright icon
Created on2024-12-18 17:24:59
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