prikaz prve stranice dokumenta Upravljanje malim i srednjim IT poduzećem
  Download
PDF 386.69 KB
undergraduate thesis
Upravljanje malim i srednjim IT poduzećem
Završni rad
2024. urn:nbn:hr:145:128369
Vučko, Igor
Josip Juraj Strossmayer University of Osijek
Faculty of Economics and Business in Osijek

Cite this document

Vučko, I. (2024). Upravljanje malim i srednjim IT poduzećem : Završni rad (Undergraduate thesis). Osijek: Josip Juraj Strossmayer University of Osijek, Faculty of Economics and Business in Osijek. Retrieved from https://urn.nsk.hr/urn:nbn:hr:145:128369

Vučko, Igor. "Upravljanje malim i srednjim IT poduzećem : Završni rad." Undergraduate thesis, Josip Juraj Strossmayer University of Osijek, Faculty of Economics and Business in Osijek, 2024. https://urn.nsk.hr/urn:nbn:hr:145:128369

Vučko, Igor. "Upravljanje malim i srednjim IT poduzećem : Završni rad." Undergraduate thesis, Josip Juraj Strossmayer University of Osijek, Faculty of Economics and Business in Osijek, 2024. https://urn.nsk.hr/urn:nbn:hr:145:128369

Vučko, I. (2024). 'Upravljanje malim i srednjim IT poduzećem : Završni rad', Undergraduate thesis, Josip Juraj Strossmayer University of Osijek, Faculty of Economics and Business in Osijek, accessed 04 April 2025, https://urn.nsk.hr/urn:nbn:hr:145:128369

Vučko I. Upravljanje malim i srednjim IT poduzećem : Završni rad [Undergraduate thesis]. Osijek: Josip Juraj Strossmayer University of Osijek, Faculty of Economics and Business in Osijek; 2024 [cited 2025 April 04] Available at: https://urn.nsk.hr/urn:nbn:hr:145:128369

I. Vučko, "Upravljanje malim i srednjim IT poduzećem : Završni rad", Undergraduate thesis, Josip Juraj Strossmayer University of Osijek, Faculty of Economics and Business in Osijek, Osijek, 2024. Available at: https://urn.nsk.hr/urn:nbn:hr:145:128369

Please login to the repository to save this object to your list.
Metadata
TitleUpravljanje malim i srednjim IT poduzećem : Završni rad
Title (english)Managing small and medium-sized business in IT industry : Final paper
AuthorIgor Vučko
MentorMarina Stanić (mentor)
Committee memberSanja Pfeifer (predsjednik povjerenstva)
Committee memberMarina Stanić (član povjerenstva)
Committee memberAna Živković (član povjerenstva)
GranterJosip Juraj Strossmayer University of Osijek
Faculty of Economics and Business in Osijek
Osijek
Defense date and country2024-09-20, Croatia
Scientific / art field,
discipline and subdiscipline		SOCIAL SCIENCES
Economics
Organization and Management
Abstract
Mala i srednja poduzeća (MSP) imaju ključnu ulogu u gospodarstvu, potičući inovacije, otvaranje radnih mjesta i gospodarski rast. O njihovoj važnosti svjedoči i činjenica da predstavljaju do 99% svih poduzeća u Europi i osiguravaju dvije trećine ukupnog broja zaposlenih u privatnom sektoru. Rezultati brojnih istraživanja naglašavaju važnost učinkovitih praksi upravljanja, strateškog planiranja, upravljanja ljudskim resursima, sustava poticaja, stilova vodstva i lean upravljanja u ... More upravljanju MSP-ima. Ova područja igraju ključnu ulogu u poboljšanju produktivnosti, učinka, zadovoljstva zaposlenika i konkurentnosti u poduzećima. Usvajanjem i primjenom ovih praksi MSP mogu poboljšati svoj cjelokupni pristup upravljanju i postići održivi rast. Stoga se važnost strateškog upravljanja, inovacija, stilova vodstva, upravljanja talentima i metrike ne smije zanemariti ni u učinkovitom upravljanju IT tvrtkama. Ovaj rad istražuje prakse upravljanja unutar tvrtke Gauss koja posluje u IT industriji u Hrvatskoj. Analizirajući podatke i intervjue, uočene su ključne upravljačke prakse Gaussa koje naglašavaju strateško planiranje, raspodjelu resursa temeljenu na podacima i međufunkcionalnu suradnju. Poseban naglasak stavljen je na upravljanje ljudskim resursima, promicanje kulture inovacija i optimizaciju procesa, prepoznajući važnost privlačenja i razvoja talenta te promicanje produktivnosti i suradnje. Studija potvrđuje da se fokusiranje na ove prakse može smatrati ključnim za uspjeh u brzo razvijajućoj IT industriji. Less
Abstract (english)
Small and medium-sized enterprises (SMEs), play a key role in the economy, driving innovation, job creation and economic growth. Their importance is evidenced by the fact that they represent up to 99% of all companies in Europe and provide two thirds of the total number of employees in the private sector. The findings of numerous researches emphasize the importance of effective management practices, strategic planning, human resource management, incentive systems, leadership... More styles and lean management in the management of SMEs. These areas play a key role in improving productivity, performance, employee satisfaction and competitiveness in businesses. By adopting and applying these practices, SMEs can improve their overall management approach and achieve sustainable growth. Therefore, the importance of strategic management, innovation, leadership styles, talent management and metrics should not be ignored in the effective management of IT companies. This paper investigates management practices within Gauss, an IT company in Croatia. By analyzing the data and interviews, key management practices of Gauss that emphasize strategic planning, data-driven resource allocation, and cross-functional collaboration were discovered. Special emphasis is placed on human resource management, promoting a culture of innovation and optimizing processes, recognizing the importance of attracting and developing talent and promoting productivity and collaboration. The study confirms that focusing on these practices can be considered key to success in the rapidly evolving IT industry. Less
Keywords
Keywords (english)
Languagecroatian
URN:NBNurn:nbn:hr:145:128369
Study programmeTitle: Marketing
Study programme type: university
Study level: undergraduate
Academic / professional title: sveučilišni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) ekonomije (sveučilišni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) ekonomije)
Type of resourceText
File originBorn digital
Access conditionsOpen access
Terms of useLicence In copyright icon
Created on2025-01-14 15:33:26
accessibility

closeAccessibilityrefresh

If you wish to permanently save changes, click on Save, if not - your settings will be reset when you restart the browser.