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master's thesis
Upravljanje kvalitetom kao strategija povećanja konkurentnosti
2017. urn:nbn:hr:145:031723
Vulić, Valerija
Josip Juraj Strossmayer University of Osijek
Faculty of Economics and Business in Osijek
Chair of Management, Organization and Entrepreneurship

Cite this document

Vulić, V. (2017). Upravljanje kvalitetom kao strategija povećanja konkurentnosti (Master's thesis). Osijek: Josip Juraj Strossmayer University of Osijek, Faculty of Economics and Business in Osijek. Retrieved from https://urn.nsk.hr/urn:nbn:hr:145:031723

Vulić, Valerija. "Upravljanje kvalitetom kao strategija povećanja konkurentnosti." Master's thesis, Josip Juraj Strossmayer University of Osijek, Faculty of Economics and Business in Osijek, 2017. https://urn.nsk.hr/urn:nbn:hr:145:031723

Vulić, Valerija. "Upravljanje kvalitetom kao strategija povećanja konkurentnosti." Master's thesis, Josip Juraj Strossmayer University of Osijek, Faculty of Economics and Business in Osijek, 2017. https://urn.nsk.hr/urn:nbn:hr:145:031723

Vulić, V. (2017). 'Upravljanje kvalitetom kao strategija povećanja konkurentnosti', Master's thesis, Josip Juraj Strossmayer University of Osijek, Faculty of Economics and Business in Osijek, accessed 26 December 2024, https://urn.nsk.hr/urn:nbn:hr:145:031723

Vulić V. Upravljanje kvalitetom kao strategija povećanja konkurentnosti [Master's thesis]. Osijek: Josip Juraj Strossmayer University of Osijek, Faculty of Economics and Business in Osijek; 2017 [cited 2024 December 26] Available at: https://urn.nsk.hr/urn:nbn:hr:145:031723

V. Vulić, "Upravljanje kvalitetom kao strategija povećanja konkurentnosti", Master's thesis, Josip Juraj Strossmayer University of Osijek, Faculty of Economics and Business in Osijek, Osijek, 2017. Available at: https://urn.nsk.hr/urn:nbn:hr:145:031723

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Metadata
TitleUpravljanje kvalitetom kao strategija povećanja konkurentnosti
Title (english)QUALITY MANAGEMENT AS A STRATEGY OF INCREASING COMPETITIVENESS
AuthorValerija Vulić
MentorAleksandar Erceg (mentor)
Committee memberAleksandar Erceg (predsjednik povjerenstva)
Committee memberJulia Perić (član povjerenstva)
Committee memberAnamarija Delić (član povjerenstva)
GranterJosip Juraj Strossmayer University of Osijek
Faculty of Economics and Business in Osijek
(Chair of Management, Organization and Entrepreneurship)
Osijek
Defense date and country2017-09-29, Croatia
Scientific / art field,
discipline and subdiscipline		SOCIAL SCIENCES
Economics
Economics of Entrepreneurship
Abstract
Najvažniji ekonomski cilj je osigurati maksimalni povrat na uložene investicije. S obzirom da je ulaganje u ljude investicija u poslovanje i razvoj, najveći povrat na nju organizacije ostvaruju njihovom upotrebom i razvijanjem. Također je vrlo bitno osigurati pravi broj ljudi, prave kvalitete u pravo vrijeme i na pravom mjestu i na pravi način ih iskoristiti za ostvarivanje organizacijskih ciljeva. Puno ljudi danas ima krivu percepciju o kvaliteti, jer kvaliteta ne predstavlja koliko se neki proizvod sjaji, koliko mogućnosti ima niti koliko košta. Kupac koji kupuje određeni proizvod ili koristi određenu uslugu ima jasno definirane potrebe i očekivanja. Ispunjenje ili zadovoljenje spomenutih očekivanja i potreba jest ono što određuje kvalitetu nekog proizvoda ili usluge. Kvaliteta proizvoda nije više stvar izbora već uvjet za opstanak. Kvaliteta je ključan dio poslovanja, koja ima sve veću ulogu u poslovnom svijetu. Ukoliko poduzeće dovoljno vodi računa o kvaliteti, to će mu omogućiti uspješno poslovanje u svim segmentima.
Abstract (english)
The most important economic goal is to ensure maximum return on invested investments. Given that investment in people's investment in business and development, the greatest return on their organization is through their use and development. It is also very important to ensure the right number of people, the right quality at the right time and in the right place and to use them in the right way to achieve organizational goals. A lot of people today have a bad quality perception because quality doesn’t represent how much a product is shining, how much the opportunity is or how much it costs. A buyer who buys a particular product or uses a particular service has clearly defined needs and expectations. Fulfilling or meeting these expectations and needs is what determines the quality of a product or service. Product quality is no longer a matter of choice but a condition for survival. Quality is a key part of business that has an increasing role in the business world. If the company takes sufficient account of the quality, it will enable it to succeed in all segments.
Keywords
Keywords (english)
Languagecroatian
URN:NBNurn:nbn:hr:145:031723
Study programmeTitle: Entrepreneurship
Study programme type: university
Study level: graduate
Academic / professional title: magistar/magistra ekonomije (magistar/magistra ekonomije)
Type of resourceText
File originBorn digital
Access conditionsAccess restricted to students and staff of home institution
Terms of useLicence In copyright icon
Created on2018-03-09 13:01:11