For many years, we have increasingly encountered the concept of sustainability and we are witnessing its inclusion in an increasing number of activities and processes, both business and economic, social, and especially those related to environmental protection. The goal, mission and vision of everything around us comes down to sustainable development. The needs of humanity are increasing day by day, so the formulation of policies and strategies for continuous economic and social progress, without harming the environment and natural resources has become a major and crucial guideline in business and sustainable development. The issue of environmental protection has never been more important. In recent times, we have the opportunity to see a growing awareness of environmental issues, especially since recycling has become an indispensable part of the plans of governments, organizations and consumers. Governments around the world have responded to consumer concerns about packaging waste, and enacted laws and regulations that reduce waste and improve waste management processes. All of the above leads to an increase in awareness when choosing materials for the production of packaging, and sustainable packaging solutions have an increasing advantage. In that case, plastic loses its meaning, and manufacturers are choosing materials such as paper, cardboard and similar materials that are biodegradable and easier to dispose of and recycle later. Also, consumers are becoming more aware of the importance of sustainable development and its policies, which is why they are increasingly opting for products whose packaging meets such requirements.