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THE IMPORTANCE OF CORPORATE BRANDS FOR DECISION MAKING IN THE BUSINESS-TO-BUSINESS CONTEXT

Koporčić, Nikolina; Tolušić, Zdravko; Rešetar, Zlatko (2017)
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Koporčić, N., Tolušić, Z. i Rešetar, Z. (2017). THE IMPORTANCE OF CORPORATE BRANDS FOR DECISION MAKING IN THE BUSINESS-TO-BUSINESS CONTEXT. Ekonomski vjesnik : Review of Contemporary Entrepreneurship, Business, and Economic Issues, 30. (2), 429-440. Preuzeto s https://urn.nsk.hr/urn:nbn:hr:145:843716

Koporčić, Nikolina, et al. "THE IMPORTANCE OF CORPORATE BRANDS FOR DECISION MAKING IN THE BUSINESS-TO-BUSINESS CONTEXT." Ekonomski vjesnik : Review of Contemporary Entrepreneurship, Business, and Economic Issues, vol. 30, br. 2, 2017, str. 429-440. https://urn.nsk.hr/urn:nbn:hr:145:843716

Koporčić, Nikolina, Zdravko Tolušić i Zlatko Rešetar. "THE IMPORTANCE OF CORPORATE BRANDS FOR DECISION MAKING IN THE BUSINESS-TO-BUSINESS CONTEXT." Ekonomski vjesnik : Review of Contemporary Entrepreneurship, Business, and Economic Issues 30, br. 2 (2017): 429-440. https://urn.nsk.hr/urn:nbn:hr:145:843716

Koporčić, N., Tolušić, Z. i Rešetar, Z. (2017) 'THE IMPORTANCE OF CORPORATE BRANDS FOR DECISION MAKING IN THE BUSINESS-TO-BUSINESS CONTEXT', Ekonomski vjesnik : Review of Contemporary Entrepreneurship, Business, and Economic Issues, 30(2), str. 429-440. Preuzeto s: https://urn.nsk.hr/urn:nbn:hr:145:843716 (Datum pristupa: 21.11.2019.)

Koporčić N, Tolušić Z, Rešetar Z. THE IMPORTANCE OF CORPORATE BRANDS FOR DECISION MAKING IN THE BUSINESS-TO-BUSINESS CONTEXT. Ekonomski vjesnik : Review of Contemporary Entrepreneurship, Business, and Economic Issues [Internet]. 29.12.2017. [pristupljeno 21.11.2019.];30(2):429-440. Dostupno na: https://urn.nsk.hr/urn:nbn:hr:145:843716

N. Koporčić, Z. Tolušić i Z. Rešetar, "THE IMPORTANCE OF CORPORATE BRANDS FOR DECISION MAKING IN THE BUSINESS-TO-BUSINESS CONTEXT", Ekonomski vjesnik : Review of Contemporary Entrepreneurship, Business, and Economic Issues, vol. 30, br. 2, str. 429-440, Prosinac 2017. [Online]. Dostupno na: https://urn.nsk.hr/urn:nbn:hr:145:843716. [Citirano: 21.11.2019.]