The subject of this research study is micro-enterprises and methods of conducting business of a chosen micro-enterprise. The term micro-enterprise is described, and with the description, the elements of success of micro-enterprises are stated. This paper is also touching on the differences between businesswomen and businessmen and gives an insight into the current state of micro-entrepreneurs in Croatia. The review of the report on the founders of micro-enterprises is an addition to the data on the registered unemployment in Croatia. We reach a conclusion what the stated data mean for the future of micro-enterprises and which opportunities and advantages can be created by the micro-enterprises in Croatia. Every enterprise, including micro-enterprises, has to start from a foundation of some kind in order to develop further. It is the development that is crucial in challenging times and uncertain future. Through a financial report on the management of micro-enterprises in Croatia, we reach a conclusion about the causes of cessation of business activity. Managers of micro-enterprises are tasked to create a successful organization, as well as a recognizable and efficient managerial style, which is also a recommendation following the example of Likert’s model of organization. The analysis of the chosen micro-enterprise Sorus, which is located in the area of Vukovar, gives an insight into the current state of the enterprise and the challenges with which they are dealing, but also shows what are the advantages of the enterprise given its geographic location. The paper describes the reasons of foundation of the chosen micro-enterprise, along with vision, mission and goals it plans to achieve. Given the increasing number of micro and small enterprises, the market is becoming more and more competitive, so one of the options is to direct the focus onto the buyer or the end user, and to create potential long-term relationships with them. There is not much space for big mistakes because in the case of a micro-enterprise, they could have significant consequences, as is shown in the paper. It will also be shown what the recommendations are that micro-enterprises can offer new or already existing entrepreneurs.