Contemporary technologies bring along the various advantages and innovations that companies need to adapt to in order to enhance their business and to comply with trends. Mobile devices today offer far more opportunities than it was the case ten years ago. Today, various things and actions can be done through a mobile device. It replaced cameras, phones, radio, and even computers. You can do everything with it, like sending messages, photographing, paying bills and making insurance contracts. This role is taken over by mobile marketing or mobile banking in the case of payment of bills and making insurance contracts. Desire to be as close to consumers as possible through their mobile devices, had an impact on the development of mobile marketing, because that are devices which consumers always use and are always with them. Banks use it to establish a better relationship with their clients in a way that saves them time in the bank because of simple banking. That is how mobile banking and the applications that enable it have developed. In this way, the banks improved their business and increased their profits, but also provided new services to their customers, making it easier for them to use banking products and services. The benefits of mobile banking such as simplicity, mobility, and availability of services at any time and any place are attracting the increasing number of users. Despite of some disadvantages and risks that mobile banking carries with, clients use the services provided through mobile banking. That is why the number of users of this service is growing. As almost every bank offers mobile banking, two applications are presented and compared: mPZB and m-zaba. In this way their similarities are shown, but also some differences that can affect competitiveness.